There are places that whisper rather than shout.

It is possible to develop approximately 15,000 sq m of gross floor area (GFA) across two floors, or — with a building height of up to 10 metres — achieve a total volume of approximately 22,000 sq m GFA. The property is situated on a peninsula, offering exceptional conditions for hunting, fishing, snowmobiling, and year-round nature-based experiences close to the mountains. The area is defined by vast forests, alpine terrain, lakes, and waterways, as well as nearby nature reserves — with close proximity to the Ansätt Mountains, the Norwegian border, and an extensive network of outdoor trails. The property lies within a Sámi reindeer herding district, creating opportunities for collaboration around nature, culture, and experience-based ventures. The area is well known for both small and large game hunting, including moose, red deer, and bear, as well as sport fishing in highly regarded waters. Snowmobile trails connect directly to the property, while the proximity to Norway opens up cross-border experiences such as snowmobiling, fishing, and hiking — highly valued by both Swedish and international visitors. In line with the growing “coolcation” trend — where travellers seek cooler climates, tranquillity, and authentic nature experiences — Valsjöbyn holds a stable and long-term attractive position. Krokom Municipality is experiencing population growth, and Valsjöbyn shows positive development, creating strong conditions for both operations and long-term investment. The location also carries a strong cultural identity. Renowned author Kerstin Ekman has lived by Lake Valsjön for over 30 years, drawing inspiration for several of her works from the surrounding area. Parts of the film Varg, starring Peter Stormare, were also filmed here, and Ann-Margret Olsson, the internationally acclaimed artist, grew up in Valsjöbyn. This adds a valuable narrative dimension that can be leveraged in destination development. What makes this opportunity particularly compelling is that so much is already in place: Snowmobile trails running through the area Well-established fishing waters attracting visitors year after year Mountain hiking Cross-country skiing Hunting grounds with both small and large game on your doorstep Access for seaplanes and helicopters within the area All set within a living village offering local services, building supplies, schools, and community hubs. Östersund is within convenient reach, yet far enough away to create a true sense of escape — a rare combination, and precisely what gives the location strong commercial appeal. Östersund also provides both an airport and railway connections. Location: accessible, yet secluded — approximately 1.5 hours to Östersund and 2.5 hours to Åre by car. With an approved detailed development plan in place, there is a unique opportunity to establish a hotel as the central hub of the area. Around this, accommodation, lodges, and private units can be developed in line with demand. This allows for phased investment, where revenue can grow alongside expansion. Land in attractive mountain-adjacent locations is limited. What is built here will remain scarce even in the future. The authenticity — Sámi presence, a living village, and genuine outdoor life — creates something that cannot be replicated elsewhere. The trend is clear: international travellers are increasingly seeking cooler climates, safety, and nature — a movement expected to continue. As the area evolves from a campsite into a full-scale resort destination, the value of both land and property will fundamentally increase. Guests are not only paying for accommodation — they are paying for direct access to untouched nature, cultural depth, and activities right outside their door. When the experience is unique and difficult to replicate, it enables positioning beyond traditional Swedish mountain tourism and closer to the international premium market. High up in the Jämtland mountain region, close to the Norwegian border — where forest opens into water and mountains — lies Valsjöbyn. A small place on the map, but vast in experience. Generations of life in harmony with nature are reflected in the landscape itself. For the right buyer, this is an opportunity to create something truly unique. Something to return to — with family, with friends. Something built to last. Today, the property includes an established business — Valsjöbyn Camping, a well-functioning and appreciated facility featuring: 11 cabins Camper pitches, campsites, and tent areas Restaurant with alcohol licence Jetty at Lake Valsjön Service building 24/7 self-service shop EV charging stations Play areas and boules court Direct access to snowmobile trails and cross-country ski tracks Starting price: 28,000,000 SEK Here is the location. Here is the plan. Here is the opportunity to create something enduring. For further information, please contact: Robin Lindström robin@skogsmaklargruppen.se +46 70 36 36 620